GEARED towards helping its customers develop a lifetime commitment to healthy living by making healthy products available to them, Robinsons Supermarket is staging a series of three-day Wellness Festivals.
Its first leg started at Robinsons Magnolia today, June 19, 2014, and will be on until Sunday, June 22, 2014. The second leg is slated at Robinsons Ermita on July 18 to 22, 2014, and the third leg takes place at Robinsons Imus from July 25 to 27, 2014.
Now on its seventh year, the Robinsons Supermarket’s Wellness Festival is aimed at encouraging Filipino families to eat healthy and make more educated nutritional decisions. Thus, aside from having a special health and wellness section inside the supermarket, Robinsons Supermarket has decided to bring to the fore an extensive range of health and wellness products.
The Wellness Festival features fun and engaging booths that enable people to try out healthier options and practices. The booths included Unilever’s Dove consultation booth; Nestlé’s general wellness both that includes fat analysis check, BMI check and nutrition counseling; Breville’s on-the-spot fruit and vegetable juicing for shoppers to try; sampling of Ensure adult nutrition drink; Del Monte’s new Bone Smart 100% Pineapple Juice variant and Tipco Mixed Fruit Juice and Cranberry’s free tasting; as well as sampling of boiled Magnolia Brown Eggs. Carts of organic fresh fruits can also be found around the Atrium of Robinsons Magnolia during the three-day run of the Wellness Festival.
Believing that a family’s healthier life starts from conscious and educated purchases, Robinsons Supermarket has also employed “Shop Smart” tag labels that color-codes items based on health benefits, nutritional content and price discounts. It has likewise partnered with the Department of Science and Technology’s Food and Nutrition Research Institute (DOST-FNRI) to provide up-to-date information on food and its nutrient contributions..
“We wanted to shift the paradigm of grocery shopping, so we decided to place all our efforts behind helping consumers get the adequate attention, support and education they need to make meaningful and long-lasting improvements to their health through smart purchases,” says Robinsons Supermarket general manager Jody Gadia.
So take advantage of the Wellness Festivals ongoing at Robinsons Magnolia this weekend and on two weekends of July in Robinsons Ermita and Robinsons Imus to ‘discover’ more healthy choices that you can make for yourself and your loved ones.
