And the 1st Frabelle Foodie Chef Is…

Neneth Tiongkiao Madrona's Stuffed Chicken was adjudged the Grand Winner of the 1st Frabelle Foodie Chef recipe competition

Neneth Tiongkiao Madrona’s Frabelle Stuffed Chicken was adjudged the Grand Winner of the 1st Frabelle Foodie Chef recipe competition

IN an effort to promote its processed meats line (which includes Yummy! Hotdogs and Cheesedogs, Pork Ham Tocino, Longganiza Hamonado, Hickory Smoked Bacon and Honey Ham), Frabelle Foods ran a Facebook promotion called the 1st Frabelle Foodie Chef which began in October 2012. The recipe contest invited food lovers, cooking enthusiasts and consumers of Frabelle Foods in the Metro Manila area to submit their own delicious recipe that makes use of any of Frabelle Foods’ products. For two months, recipe entries came in, totaling some 50 impressive ones, and, after the two-month deadline of the online search, The Frabelle Culinary Center’s corporate chefs and Frabelle Foods’ Marketing Department deliberated on the entries and chose the Top 5 entries.

The four other finalists, clockwise from top left: Hickory Smoked Bacon Wrapped Stuffed Chicken by Romeo Julian Garcia, Frabelle Delish Muffin by Maridel Pacleb, Frabelle Meatlover's Dream by Marlon Cruz, and Frabelle Trimeat Breakfast by Nathan Dapon

The four other recipe finalists, clockwise from top left: Hickory Smoked Bacon Wrapped Stuffed Chicken by Romeo Julian Garcia, Frabelle Delish Muffin by Maridel Pacleb, Frabelle Meatlover’s Dream by Marlon Cruz, and Frabelle Trimeat Breakfast by Nathan Dapon

The Top 5 entries – Frabelle Stuffed Chicken by Neneth Tiongkiao Madrona, Hickory Smoked Bacon Wrapped Stuffed Chicken by Romeo Julian Garcia, Frabelle Trimeat Breakfast by Nathan Dapon, Frabelle Delish Muffin by Maridel Pacleb, and Frabelle Meatlover’s Dream by Marlon Cruz – were presented to the media at the Wine Bar of Café 1771, Ortigas Center, today.

The finalists, from left: Marlon Cruz, Maridel Pacleb, Nathan Dapon, Romeo Julian Garcia and Neneth Tiongkiao Madrona

The finalists, from left: Marlon Cruz, Maridel Pacleb, Nathan Dapon, Romeo Julian Garcia and Neneth Tiongkiao Madrona

The event served as the Contest Finals, with Frabelle’s celebrity endorser Senator Francis ‘Chiz’ Escudero, Frabelle Foods president Frannie Tiu Laurel and Food Magazine editor Nana Ozaeta serving as members of the Board of Judges. They tasted the entries, asked the contestants a few questions about their recipes, and then chose the winners based on Taste (40%), Creative Use of Frabelle Products (30%), Uniqueness of Dish (20%) and Presentation (10%).

The Grand Winner, Neneth Tiongkiao Madrona, receiving her prizes from Senator Francis Escudero, Nana Ozaeta and Frannie Tiu Laurel

The Grand Winner, Neneth Tiongkiao Madrona, receiving her prizes from Senator Francis Escudero, Nana Ozaeta and Frannie Tiu Laurel

After careful deliberation over a sumptuous lunch, the Board of Judges announced the grand winner – Frabelle Stuffed Chicken by Neneth Tiongkiao Madrona! She won P20,000 in cash, a one-day Culinary Essentials Program session with the Center for Culinary Arts Manila (CCA), and a chef’s jacket.

Madrona’s Frabelle Stuffed Chicken was also chosen by the bloggers present during the event as the Bloggers’ Choice Awardee after having a taste of all the recipe entries. For the other special award, Senator Chiz’s Choice, it was Maridel Pacleb’s Frabelle Delish Muffin that earned the senator’s nod.

The four other finalists took home P5,000 each as consolation prize.

Category(s): FoodBiz
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